Vice President of Marketing

Joyce Factory Direct is adding a Vice President to our Marketing Department! We're looking for somebody to handle the execution of new marketing systems. We intend to empower you to create the best lead generation programs you can with some oversight of current lead generation programs. Ideally we're looking for an implementer, not a thinker. Everyone has ideas on how to generate new leads, we're looking for an expert to actually design and build these departments and follow up on the results of them. Someone who doesn't stop at identifying the solution to a problem, but carries out the work to see that problem solved!

What We Offer:

• 66 Year Old Family-Owned and Operated Company
• Accessible Leadership and Family Environment
• Sustained Growth, Supported by Extremely High Quality Materials and Sterling Reputation
• Full Autonomy, with Support from Existing Departments

What You'll Do:

• Full Control of Lead Management from Sourcing to Issue
• Implementation and execution of Marketing Strategies
• Develop and improve processes for higher issue rate
• Evaluate Impact of current and marketing programs
• Development of new lead generation departments: shows and events, canvassing, direct marketing, etc.
• Direct oversight of existing marketing departments: digital, call center, graphic design, etc.
• Train Staff and Spearhead new sources of lead generation

What We're Looking For:

• Experience Building complex marketing programs and reporting on the results
• Experience with digital and direct response marketing
• Strong Project and Team management skills
• Proven Problem solving skills, and a today, not tomorrow attitude
• Experience with some form of direct contact marketing a must
• Experience with SalesForce a Plus

Salary (in USD)

$125000 to 250000 Per Year